Issue: Local leagues are our bread and butter and the biggest revenue generation that we have as an association. We have lost nearly 300 teams since 2009 and continue to lose local leagues from affiliating.
Goal: This group would ideally work to develop a plan of action to become a liaison to the local leagues. Focusing on how to work with leagues to make their program and formats better and more inclusive.
Issue: Declining revenue, new methods of communication with all levels of our association and the new re-branding process will be an issue moving forward.
Goal: This is more of an opportunity we should not pass up. This group would assist the State Office in locating and securing sponsorships for both events and the web site. Develop a communications plan that incorporates new technologies. And develop a rebranding plan to help sell the USA Softball namesake to local leagues without a loss of identity.
Issue: These two games have suffered more than any other in our association. Declining numbers at State Tournaments, and local leagues folding are spelling the slow death of these games.
Goal: This group would work to identify methods to help build the game at a local level (involving youth as well) and new formats for tournaments, with the possibility of creating a Tournament Series.
Issue: Both Women’s and Coed State Tournaments have suffered with participation numbers. While Coed registration numbers make up the great majority of our team numbers, the Women’s game is suffering.
Goal: This group would help to identify ways to help the Women’s Game, and methods to increase participation at State tournaments for both divisions.
Issue: Our State Tournament for JO is top notch, however our team numbers pale in comparison to those associations and states in our region.
Goal: This group would help promote the JO program to local leagues.
Issue: Our Tournament numbers have been steady for the past 5-7 years, and we have success in the Power Series. However there isn’t any real standards when it comes from one tournament to the next. Each local that offers a tournament provides a different registration process, look and feel of the tournament organization.
Goal: This group would ideally begin to identify and implement a series of standards for each tournament so teams have similar experiences from tournament to tournament. This group should also work with the Marketing task Force to identify and recruit tournament venues for all divisions of play.